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Smartphones and Local

2011 April 27
by Local Search Source

Google today released findings of a smartphone-user study that the company did with Ipsos OTX at the end of 2010. Among the findings…

  • 95 percent of smartphone users have looked for local information
  • 61 percent call a business, 59 percent visit a business and 44 percent purchase
  • 88 percentof local information seekers take action within a day

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