Google Tags Now Available.
2010 June 14
The local search opportunity continues to grow – as does the user fragmentation and complexity. But for those “do it yourselfers” out there, this seems like a no-brainer…
For a flat monthly fee of $25, businesses can enhance their listings that appear on Google.com and Google Maps with a yellow tag that emphasizes specific information such as a coupon, video, website, menu, reservations, photos, or a custom message. With the continued growth of mobile search in paticular, this is certainly something that can benefit most local businesses; but as always - results should be tracked.
Google Tags Rolled Out Nationwide
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I’m in Houston which was a test market and they were offering one month for free at one point. Actually a $25 credit…
The tags don’t effect placement at all. In other words having a tag won’t trigger placement more often it only enhances your placement when the ad does appear. A business still needs to fill in their listing with good information, images, video, etc. to show up often.